Journal
INFORMATION DEVELOPMENT
Volume 35, Issue 2, Pages 220-229Publisher
SAGE PUBLICATIONS LTD
DOI: 10.1177/0266666917738042
Keywords
social influence; social support; social networking sites; informational support; emotional support
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Funding
- National Natural Science Foundation of China [71771069, 71371004]
- NSFC-Zhejiang Joint Fund for the Integration of Industrialization and Informatization [U1509220]
- Research Center of Information Technology & Economic and Social Development in Zhejiang Province
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Due to the social networking relationship, users' continuance of social networking sites (SNS) may receive social influence from their peers and referents. This research identified the effect of social support on social influence in mobile SNS. Social support consists of both informational support and emotional support. Social influence is reflected by three factors: subjective norm, social identity and group norm. The results suggested that social support has a significant effect on social influence. The results imply that service providers need to build a supportive climate in order to facilitate social influence and users' continuance usage.
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