4.1 Article

The R package beezdemand: Behavioral Economic Easy Demand

Journal

PERSPECTIVES ON BEHAVIOR SCIENCE
Volume 42, Issue 1, Pages 163-180

Publisher

SPRINGER INTERNATIONAL PUBLISHING AG
DOI: 10.1007/s40614-018-00187-7

Keywords

behavioral economics; demand; R programming language; behavioral science; purchase task; free and open source software

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beezdemand: Behavioral Economic Easy Demand, a novel package for performing behavioral economic analyses, is introduced and evaluated. beezdemand extends the statistical program to facilitate many of the analyses performed in studies of behavioral economic demand. The package supports commonly used options for modeling operant demand and performs data screening, fits models of demand, and calculates numerous measures relevant to applied behavioral economists. The free and open source beezdemand package is compared to commercially available software (i.e., GraphPad Prism (TM)) using peer-reviewed and simulated data. The results of this study indicated that beezdemand provides results consistent with commonly used commercial software but provides a wider range of methods and functionality desirable to behavioral economic researchers. A brief overview of the package is presented, its functionality is demonstrated, and considerations for its use are discussed.

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