Journal
PSYCH JOURNAL
Volume 9, Issue 1, Pages 150-152Publisher
WILEY
DOI: 10.1002/pchj.308
Keywords
effort; motivation; pleasure experience; reward
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The present study aimed to examine the effect of incentive salience on the motivational behavior and pleasure experience of 35 healthy participants during reward pursuits. The findings suggest that high incentive salience promotes motivation in effort-expenditure decision-making, effort exertion, and pleasure experience.
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