Recommender System-Based Diffusion Inferring for Open Social Networks

Open social network (OSN) plays a more significant role in information propagation through the rapid developing of information technology. Since information diffusion is an essential process happens in OSN, it has been studied in many studies. Several models have been proposed to infer the diffusion process and reproduce diffusion network. However, these methods have two critical problems: 1) ignoring the effects of user social characteristics and 2) inaccuracy resulted from calculating the influence of different features independently. To address these limitations, a diffusion inferring method based on a recommender system (DIM-SPTF) was proposed. The DIM-SPTF method considers the propagation process between the users as the recommendation process of information and employs a recommender system to infer the propagation relationship. Through determining the propagation relations among all users in the observed topic data set, an information diffusion network can be finally obtained. Experimental results show that DIM-SPTF leads to improvements in performance compared with the state-of-the-art methods.