4.7 Article

How does greenwashing influence managers' decision-making? An experimental approach under stakeholder view

Journal

Publisher

WILEY
DOI: 10.1002/csr.2095

Keywords

experimental design; green attitude; greenwashing; managerial decision; moderation; stakeholder engagement

Funding

  1. Government of Aragon [CREVALOR: S42_20R]
  2. FEDER 2014-2020 [CREVALOR: S42_20R]
  3. Spanish Ministry of Science and Innovation [EC02017-86305-C4-3-R, ECO2017-88222-P]

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Greenwashing is a communication practice where firms disclose environmentally misleading information, and this study empirically examines how it influences managers' decision-making, as well as the moderating effect of environmental management attitude in this relationship. This research is based on experimental design.
Greenwashing is a communication practice that consists of the deliberate and voluntary disclosure of environmentally misleading (or even false) information by a firm and which the public understands to be deceptive. Although prior literature analyzes greenwashing effects from the greenwasher perspective, the underlying perceptions of managers in the decision-making process related to maintaining (or contracting a new) a commercial partner, client, supplier, or other stakeholder who is a greenwasher, remain underexplored. This work empirically examines how greenwashing could influence managers' decision-making and whether a moderation effect of attitude toward environmental management exists in this relationship. In doing so, this work relies on experimental design.

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