4.7 Review

An Attention-Based Unsupervised Adversarial Model for Movie Review Spam Detection

Journal

IEEE TRANSACTIONS ON MULTIMEDIA
Volume 23, Issue -, Pages 784-796

Publisher

IEEE-INST ELECTRICAL ELECTRONICS ENGINEERS INC
DOI: 10.1109/TMM.2020.2990085

Keywords

Movie reviews; spam detection; attention mechanism; generative adversarial networks (GANs)

Funding

  1. National Key Research and Development Program of China [2017YFB0802200]
  2. Australian Research Council [LP170100416, LP180100114, DP200102611]
  3. Australian Research Council [DP200102611, LP180100114, LP170100416] Funding Source: Australian Research Council

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With the prevalence of online reviews, concerns about their authenticity have risen. Deceptive reviews, or review spams, mislead users and erode trust. By focusing on movie reviews and introducing an attention mechanism, this study develops an innovative unsupervised spam detection model that outperforms existing manual feature extraction methods.
With the prevalence of the Internet, online reviews have become a valuable information resource for people. However, the authenticity of online reviews remains a concern, and deceptive reviews have become one of the most urgent network security problems to be solved. Review spams will mislead users into making suboptimal choices and inflict their trust in online reviews. Most existing research manually extracted features and labeled training samples, which are usually complicated and time-consuming. This paper focuses primarily on a neglected emerging domain - movie review, and develops a novel unsupervised spam detection model with an attention mechanism. By extracting the statistical features of reviews, it is revealed that users will express their sentiments on different aspects of movies in reviews. An attention mechanism is introduced in the review embedding, and the conditional generative adversarial network is exploited to learn users' review style for different genres of movies. The proposed model is evaluated on movie reviews crawled from Douban, a Chinese online community where people could express their feelings about movies. The experimental results demonstrate the superior performance of the proposed approach.

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