4.8 Article

Heuristics-in-use: Toward a practice theory of organizational heuristics

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Publisher

ELSEVIER SCIENCE INC
DOI: 10.1016/j.techfore.2020.120517

Keywords

Heuristics-in-use; Organizational heuristics; Practical knowledge; Practice theory

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This research offers a practice-based understanding of organizational heuristics, highlighting the importance of implementing organizational heuristics in different contexts for organizational achievements.
Although prior research has repeatedly emphasized that organizational heuristics unfold their proclaimed superior outcomes only through the very use of these rules-of-thumb, we know little about how actors actually use organizational heuristics in practice. In this paper, we develop a practice-based understanding of organizational heuristics, one that helps to unpack the doing of using organizational heuristics. By drawing on practice theory, we offer a reconceptualization of organizational heuristics that does justice to the enactment of these rules-of-thumb in response to the situation at hand, which can be consequential for both superior and inferior accomplishments. Our paper extends the literature on organizational heuristics by conceptualizing this concept as heuristics-in-use, and by offering insights into the contributions of enacting rules-of-thumb to organizational outcomes.

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