4.0 Article

Policy Note: Digital Feedback-Based Interventions for Water Conservation

Journal

WATER ECONOMICS AND POLICY
Volume 7, Issue 1, Pages -

Publisher

WORLD SCIENTIFIC PUBL CO PTE LTD
DOI: 10.1142/S2382624X20710046

Keywords

Smart water management; digital feedback; water conservation; sustainability; public policy

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Progress in water conservation relies on both human behavior and new technologies. Digital feedback-based interventions have the potential to change behaviors and encourage individuals to alter water consumption habits. However, technology is not a complete substitute for behavioral change, and success depends on factors such as design, delivery, content, integration, and commitment.
Progress in water conservation is dependent as much on human behavior as on the promise of new technologies. Digital feedback-based interventions present an opportunity to bring these two factors together, as increasingly sophisticated technologies can help change behaviors rather than simply solving problems caused by those behaviors. This paper explores the various options and opportunities for adopting feedback-based interventions - those that communicate information for the purpose of encouraging individuals to alter water consumption habits. Lessons proposed are applicable to any realm in which individual human behavior contributes to a collective environmental or social problem. Focusing on five determinants of success (design, delivery, content, integration, and commitment), this paper presents findings of related studies and fashions them into a suite of recommendations that serves as a template for practice and agenda for future research. The underlying theme - that technology is no absolute substitute for behavioral change but can be one catalyst for it - contributes to broader discussions about the relationship between human systems and the environment.

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