Journal
ENVIRONMENTAL SCIENCE AND POLLUTION RESEARCH
Volume 28, Issue 39, Pages 54863-54875Publisher
SPRINGER HEIDELBERG
DOI: 10.1007/s11356-021-14343-1
Keywords
Green innovation; Green dynamic capabilities; Green practices; Green value co-creation; SMEs
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The increase in business organizations is damaging the natural infrastructure, prompting researchers to focus on the impact of green innovation on small and medium enterprises. Green dynamic capabilities, green practices, and green value co-creation were found to enhance green innovation in SMEs.
Increasing business organizations are also damaging the natural infrastructure, and researchers are pressing hard on this issue since several decades. Moreover, the studies relating to business organizations only focus on the establishment, development, and success of businesses and paid less attention to the dark trade business expansions, i.e., lack of green innovation and increase in pollution and environment damages. Keeping in view these issues, this study is aimed at investigating the effect of green dynamic capabilities, green practices, and green value co-creation on green innovation in SMEs (small and medium enterprises). This study also tested the mediating role of value co-creation in the links between green practices-green innovation and green dynamic capability-green innovation. Structural equation modeling (SEM) was used, and the mediation analysis was conducted through Preacher and Hayes Approach (2004, 2008) and through Soble test. Empirical results proved that green dynamic capabilities, green practices, and green value co-creation improve the mechanism of green innovation in SMEs.
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