4.4 Article

The match between business model design and knowledge base in firm growth: from a knowledge-based view

Journal

TECHNOLOGY ANALYSIS & STRATEGIC MANAGEMENT
Volume 34, Issue 1, Pages 99-111

Publisher

ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
DOI: 10.1080/09537325.2021.1890011

Keywords

Business model design; knowledge breadth; knowledge depth; firm growth

Funding

  1. National Natural Science Foundation of China [71902039, 71572204]
  2. Philosophy and Social Sciences Planning of Guangdong Province [GD19CGL24]
  3. Major Scientific Research Projects of Guangdong Universities [2017GWTSCX028]
  4. Guangdong Provincial Key Platforms and Scientific Research Projects of Universities [2018WQNCX021]
  5. Philosophy and Social Science Planning of Guangzhou [2018GZGJ198]

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This research examines the impact of knowledge change and reorganisation on the success of business model (BM) design, and finds that efficiency-centered BM design benefits more from a deep knowledge base, while novelty-centered BM design benefits from both broad and deep knowledge bases. These results offer new empirical evidence on the contingency effects of knowledge base on the effectiveness of BM design for firm growth.
Effective knowledge change and reorganisation are important factors in the success of business model (BM) design. However, the existing literature has rarely focused on investigating the suitable match between the existing knowledge base and BM design. Building on the knowledge-based view (KBV), this research analyzes the effects of efficiency- and novelty-centered BM designs on firm growth, which will be differently moderated by the knowledge factors of breadth and depth. With the empirical examination of 290 Chinese enterprises, we found that to foster firm growth, efficiency-centered BM design benefits more from a deep knowledge base than from a broad knowledge base, whereas novelty-centered BM design benefits from both. The above results provide new empirical evidence for understanding the contingency effects of knowledge base on the effectiveness of BM design for firm growth.

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