4.6 Article

Tourist destination residents' attitudes towards tourism during and after the COVID-19 pandemic

Journal

CURRENT ISSUES IN TOURISM
Volume 25, Issue 1, Pages 134-149

Publisher

ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
DOI: 10.1080/13683500.2021.1881452

Keywords

Residents’ attitude; place attachment; positive and negative impacts; COVID-19 pandemic; tourism dilemma

Funding

  1. Hospitality Management Program at Hitotsubashi University

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The study found that residents in tourist destinations have conflicting attitudes towards tourism during and after the COVID-19 pandemic, recognizing its importance while also fearing the potential risk of infection from interacting with tourists. Destination managers must understand and address local residents' concerns in order to effectively navigate the acceptance of tourists during and after the pandemic.
Empowering local residents is important for the sustainability of tourist destinations. This study assessed the reactions of residents in tourist destinations towards tourism during and after the COVID-19 pandemic. Models were constructed using variables of place attachment, distinctiveness, positive impact, negative impact, and attitude towards supporting tourism; the effects of COVID-19 were also included. The results demonstrate that residents understand that tourism is important for their region and wish to support it. A dilemma arose for respondents between accepting tourists to aid the recovery of the economy and personal fears that interacting with tourists would raise their possibility of infection. As implications for tourist destination managers, such as governments and destination management organizations, local residents' concerns must be understood and managed accordingly. The destination managers should consider how to accept tourists during and after the pandemic with residents, and empower residents in this process. Communication with residents during the COVID-19 pandemic is important as this might affect their attitude towards tourism after the pandemic.

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