4.6 Article

Acceptance Model of Artificial Intelligence (AI)-Based Technologies in Construction Firms: Applying the Technology Acceptance Model (TAM) in Combination with the Technology-Organisation-Environment (TOE) Framework

Journal

BUILDINGS
Volume 12, Issue 2, Pages -

Publisher

MDPI
DOI: 10.3390/buildings12020090

Keywords

technology acceptance model; technology-organisation-environment framework; artificial intelligence; construction industry; influencing factors

Funding

  1. National Research Foundation of Korea (NRF) - Korean government (MSIT) [NRF-2020R1A2C100666212, NRF-2019R1A6A3A01091459]

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This research examined the factors influencing end-users' intentions and acceptance of AI-based technology in construction companies. The study found that technological factors, external variables, and individual personality had a positive impact on the perceived usefulness and ease of use of AI-based technology. However, environmental factors such as suggestions from others were found to disrupt users' technology acceptance. Organizational factors such as support, culture, and participation were identified as important for the successful implementation of AI-based technology.
In the era of the Fourth Industrial Revolution, artificial intelligence (AI) is a core technology, and AI-based applications are expanding in various fields. This research explored the influencing factors on end-user's intentions and acceptance of AI-based technology in construction companies using the technology acceptance model (TAM) and technology-organisation-environment (TOE) framework. The analysis of end-users' intentions for accepting AI-based technology was verified by applying the structure equation model. According to the research results, the technological factors along with external variables and an individual's personality had a positive influence (+) on the perceived usefulness and the perceived ease of use of end-users of AI-based technology. Conversely, environmental factors such as suggestions from others appeared to be disruptive to users' technology acceptance. In order to effectively utilise AI-based technology, organisational factors such as the support, culture, and participation of the company as a whole were indicated as important factors for AI-based technology implementation.

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