Apples to advocacy: Evaluating consumer preferences for hard cider policies

Article Horticulture

Apple Grower Research and Extension Needs for Craft Cider

Marcia R. Ostrom et al.

Summary: Hard cider is an important and growing part of the U.S. beverage market. This study fills a gap in the literature and finds that cider apple growers face production, distribution, and marketing challenges.

HORTTECHNOLOGY (2022)

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Article Agricultural Economics & Policy

Methodological Advances in Food Choice Experiments and Modeling: Current Practices, Challenges, and Future Research Directions

Vincenzina Caputo et al.

Summary: In recent decades, there has been rapid growth in the application of discrete choice experiments in food choice research. Empirical studies have focused on consumer preferences, demand for various food attributes, labeling programs, novel products, and new food technologies. Methodological contributions have included new theories, elicitation methods, and modeling advancements. This study reviews recent methodological contributions in the field, highlights existing knowledge gaps, and discusses potential future research directions.

ANNUAL REVIEW OF RESOURCE ECONOMICS (2022)

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Article Agricultural Economics & Policy

The impact of direct to consumer shipping laws on the number and size distribution of U.S. wineries

Matthew T. Pesavento

Summary: The study examines how regulations impact the size distribution of firms in the U.S. wine market by analyzing the changing legislative landscape. The findings suggest that an expansion of the potential wine market leads to an increase in the number of wineries, attributing the growth to reduced Direct to Consumer (DTC) sales restrictions. However, there is no immediate effect on winery employment, but a lagged effect is observed. The study also highlights that smaller wineries experience significant growth compared to larger ones when regulations are lessened.

JOURNAL OF WINE ECONOMICS (2022)

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Article Law

How many regulations does it take to get a beer? The geography of beer regulations

Aaron Staples et al.

Summary: This study examines the regulatory variations in the beer supply chains across different states in the U.S. It was found that the rules targeting the beer supply chain at the state level varied significantly, with an average of around 10,212 formal regulatory restrictions implemented in each state.

REGULATION & GOVERNANCE (2022)

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Article Agronomy

Consumer willingness to pay for locally produced hard cider in the USA

Kimberly Lynn Jensen et al.

Summary: This study investigates consumer preferences for local hard apple cider and factors influencing the premium they are willing to pay for it. Findings show that factors like local food preferences, urbanization, frequency of purchasing other alcoholic beverages, and shopping venues impact the premium amount. Additionally, attributes like sweetness/dryness and no preservatives are important in consumer preferences for hard apple ciders.

INTERNATIONAL JOURNAL OF WINE BUSINESS RESEARCH (2021)

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Article Green & Sustainable Science & Technology

Valuation of sustainable attributes of hard apple cider: A best-worst choice approach

Meghann Smith et al.

Summary: Hard apple cider is a rapidly growing sector in the US alcoholic beverage industry, providing an opportunity for apple orchard owners. Understanding consumer values and willingness to pay for sustainability attributes is crucial for industry development. The study found that 'local' and 'organic' were highly valued attributes, while agricultural practices like 'IPM' and 'biodiversity restoration' also influenced consumer perception and willingness to pay a premium.

JOURNAL OF CLEANER PRODUCTION (2021)

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Article Economics

Hopping on the localness craze: What brewers want from state-grown hops

Aaron J. Staples et al.

Summary: Consumers tend to support local food and drink, but local products may have lower quality standards; research suggests that hop consistency is a key factor in purchasing decisions, and attitudes towards localness may not necessarily impact buying decisions.

MANAGERIAL AND DECISION ECONOMICS (2021)

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Article Agricultural Economics & Policy