Analysing critical success factors to implement sustainable supply chain practices in Indian automobile industry: a case study

The aim of this article is to analyse the critical success factors (CSFs) behind the successful implementation of sustainable supply chain practices in Indian automobile industry. Supply chain sustainability is a critical and timely topic for the developing country like India that captures increasing concerns over sustainability, whether driven by current legislation, public interest or competitive opportunity. Identification of CSFs responsible for sustainable supply chain practices and evaluating their contextual relationships has the potential to affect future government policy, current production operations and identify new business models. In response to this, this paper intends to identify CSFs based on organisational theory and model them to implement sustainable supply chain practices in Indian automobile industry. Twenty-five CSFs to implement sustainable supply chain practices based on organisational theory are recognised by means of the literature review and in discussions with experts in one case study organisation. A solution methodology based on the interpretive structural modelling (ISM) technique is used to propose a structural model, which not only helps in understanding the contextual relationship among these CSFs, but also in determining their interdependence to implement sustainable supply chain practices. Further, the importance of CSFs has been determined based on their driving and dependence power using MICMAC analysis. Our overarching thesis is that the insights gained are useful for Indian automobile industry and would help practitioners, regulators and academicians to focus their efforts towards implementation of sustainable supply chain practices.