Journal
JOURNAL OF EVOLUTIONARY ECONOMICS
Volume -, Issue -, Pages -Publisher
SPRINGER
DOI: 10.1007/s00191-023-00825-7
Keywords
Digital platforms; Global dematerialization; Big data; Extended innovation ecosystems; The global stakeholder capitalism model of digital platforms; O30; O31; O32; O33; O36
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In this article, the author explains how the data-driven approach to Artificial Intelligence leads to excess unutilized big data and introduces a new model of innovation and profit for digital platforms. This new model positions big data as both a core and a complementary asset in the extended innovation ecosystems of digital platforms. The rise of these ecosystems ultimately leads to the global stakeholder capitalism model for digital platforms.
In this article, we explain how the data-driven approach to Artificial Intelligence enabled by global demateralization and embraced by digital platforms leads to an excess of unutilized big data and why the need to unlock the value hidden in increasingly larger volumes of big data leads to a new model of how digital platforms drive and profit from innovation that departs from the standard model. We also explain how this new model is based on a dual positioning of big data as a core and as a generalized complementary asset in the extended innovation ecosystems of digital platforms and how the rise of these extended innovation ecosystems ultimately leads to the rise of the global stakeholder capitalism model of digital platforms as the new economic model under which digital platforms operate today. We conclude with a discussion of some of the challenges and future directions of this new model at the intersection of Artificial Intelligence, innovation and societal transformation.
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