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Developing and validating measures of facets of customer-based brand equity
RG Netemeyer et al.
JOURNAL OF BUSINESS RESEARCH (2004)
An integrated framework for service quality, customer value, satisfaction: Evidence from China's telecommunication industry
YG Wang et al.
INFORMATION SYSTEMS FRONTIERS (2004)
The effects of discount level, price consciousness and sale proneness on consumers' price perception and behavioral intention
BL Alford et al.
JOURNAL OF BUSINESS RESEARCH (2002)
Defining who you are by what you're not: Organizational disidentification and the national rifle association
KD Elsbach et al.
ORGANIZATION SCIENCE (2001)
Consumer perceived value: The development of a multiple item scale
JC Sweeney et al.
JOURNAL OF RETAILING (2001)
Effect of manufacturer reputation, retailer reputation, and product warranty on consumer judgments of product quality: A cue diagnosticity framework
D Purohit et al.
JOURNAL OF CONSUMER PSYCHOLOGY (2001)
Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments
JJ Cronin et al.
JOURNAL OF RETAILING (2000)