Increasing tree cover on Irish dairy and drystock farms: The main attitudes, influential bodies and barriers that affect agroforestry uptake*

Agroforestry has been cited as a means to increase sustainability and biodiversity at a farm level while allowing farming to continue on the same parcel of land. However, even with profitable financial incentives currently in place to promote agroforestry uptake, uptake remains low in Ireland. This highlights that farmer decision-making regarding the adoption of agri-environmental measures do not follow the assumed economic rationality. To better understand the factors that influence farmer decision-making with respect to tree planting on farms, this study used an extended Theory of Planned Behaviour (TPB) to identify the main attitudes, influencers and intentions of Irish dairy and drystock farmers to planting trees on their land. The barriers to these farmers adopting agroforestry were also investigated. An online cross-sectional survey using a semi-structured questionnaire was administered to a nationally representative sample of the farmers in Ireland. Structural Equation Modelling (SEM) was used to assess the direct and indirect effects of TPB constructs on intention towards adopting agroforestry. According to the SEM analysis, the TPB constructs explained 74% of the variance in intention to plant trees. The results demonstrate that these farmers are mainly driven by their attitude and moral norms which in turn are shaped through the views of their influential people such as advisors and local farmers. The current method of increasing agroforestry uptake is mainly top-down driven and focused on the economic incentives currently in place. New methods to increase agroforestry should focus on encouraging people of influential status within the farming community to promote agroforestry, and through promoting co-design and co-creative systems.

Automated summary

This study used an extended Theory of Planned Behaviour (TPB) to examine the attitudes, influencers, and intentions of Irish dairy and drystock farmers towards tree planting on their land. The results showed that farmers' attitudes and moral norms, shaped by influential individuals such as advisors and local farmers, significantly influenced their intention to adopt agroforestry. The current top-down approach of promoting economic incentives should be replaced by methods focused on encouraging influential individuals within the farming community to promote agroforestry and promoting co-design and co-creative systems.