Journal
RESEARCH IN TRANSPORTATION BUSINESS AND MANAGEMENT
Volume 47, Issue -, Pages -Publisher
ELSEVIER
DOI: 10.1016/j.rtbm.2023.100964
Keywords
New mobility; Business models; Innovation; Automotive industry; Dynamic capabilities
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This article analyzes the sources of value creation in the new mobility industry and applies the Dynamic Capabilities approach to transport research. The findings reveal that new mobility companies benefit from dynamism and a continuous learning culture, as well as cross-regional collaboration through networks and alliances. Managers in the new mobility need to establish a concise value proposition and expand key resources for business sustainability.
The 'new mobility' is claimed to promise improved transport services with reduced socioeconomic and envi-ronmental impacts whilst at the same time creating high-value business opportunities. The present article con-tributes to understanding the latter part of this promise through analysing the sources of value creation in the new mobility industry. It makes a novel application of a business model concepts -the Dynamic Capabilities approach -to transport research. Drawing on findings from expert interviews with professionals in innovation clusters, the findings reveal that new mobility companies benefit from an inherent dynamism and a continuous learning culture. The participation in networks and alliances let companies reach broader market solutions through cross-regional collaboration. These ecosystems are well equipped to address wider mobility needs founded on managing data. For managers in the new mobility, key conclusions are that establishing a concise value proposition and expanding key resources such as staff skills or data management procedures are crucial for business sustainability.
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