Developing a typology of daily travelers based on transportation attitudes: Application of latent class analysis using a survey of millennials and older adults in Hamilton, Ontario

Using survey data of millennials and older adults in Hamilton, Ontario, this exploratory study sought to identify daily travelers based on their attitudes and perceptions toward transportation modes using latent class analysis. Four daily traveler types are identified-walk and transit-oriented travelers, car-oriented commuters, multimodal travelers, and car-oriented travelers. The study also examined the association of different sociodemographic characteristics and trip attributes with the four traveler types. Findings suggest that heterogeneity exists within travel-related attitudes among different traveler types. Further, heterogeneous traveler types exist among individuals belonging to the same generation, with the same living arrangements and possession of a driver's license.

Automated summary

This exploratory study used survey data from millennials and older adults in Hamilton, Ontario to identify daily travelers based on their attitudes and perceptions toward transportation modes using latent class analysis. Four types of daily travelers were identified: walk and transit-oriented travelers, car-oriented commuters, multimodal travelers, and car-oriented travelers. The study also examined the association between different sociodemographic characteristics and trip attributes with the four traveler types. Findings suggest that there is heterogeneity within travel-related attitudes among different traveler types, even among individuals of the same generation with similar living arrangements and possession of a driver's license.