4.6 Article

Predictors of Pro-Environmental Intention and Behavior: A Perspective of Stimulus-Organism-Response Theory

Journal

SUSTAINABILITY
Volume 14, Issue 23, Pages -

Publisher

MDPI
DOI: 10.3390/su142316047

Keywords

stimulus-organism-response theory; pro-environmental; intention; behavior; education; PLS-SEM

Funding

  1. National Science and Technology Council, Taiwan
  2. Ministry of Education, Taiwan
  3. [MOST-111-2637-H-324-001-]
  4. [1110035928]

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This study investigates the impact of employee education and pro-environmental intention on pro-environmental behavior based on stimulus-organism-response theory. The findings reveal that the level of employee education positively affects pro-environmental intention, and pro-environmental intention significantly influences pro-environment behavior. This study provides valuable insights into the context of environmental management in Indonesia.
Considering the importance of pro-environmental issues, this study aims to determine the impact of level of employee education and pro-environmental intention on pro-environmental behavior based on stimulus-organism-response theory. There was a total of 425 respondents participating in the survey. This study was conducted during the period of March-June 2022. The data were analyzed using partial least square-structural equation modelling (PLS-SEM). The results indicate that the level of employee education has a positive impact on pro-environmental intention. In addition, pro-environmental intention has a significant impact on pro-environment behavior. Overall, this study sheds light on stimulus-organism-response theory in the context of Indonesia.

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