4.7 Article

The effect of media literacy on effective learning outcomes in online learning

Journal

EDUCATION AND INFORMATION TECHNOLOGIES
Volume 28, Issue 3, Pages 3605-3624

Publisher

SPRINGER
DOI: 10.1007/s10639-022-11313-z

Keywords

Media literacy; Effective learning outcomes; Online learning; Perceived learning

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This study investigates the impact of media literacy on effective learning outcomes in online learning and finds that functional consumption, critical consumption, and critical prosumption in media literacy have significant positive effects on students' perceived learning outcomes, with critical prosumption having the greatest influence. These findings have important practical implications for stakeholders in developing strategic plans to enhance the effectiveness of online classes.
Nowadays, online learning is already ubiquitous in the education of most countries and is one of the fastest-growing trends in the use of educational technology. However, despite literature on the effectiveness of online learning, little is known about the influence of student media literacy on effective learning outcomes in online learning. The present study tried to fill this research gap by exploring the effect of the four-factor construct of media literacy on effective learning outcomes that were measured by focusing on how students perceived their overall learning outcomes in online learning. Data were collected in a sample of 421 undergraduate students from 32 universities in Vietnam. The results of the structural equation modeling indicated that except for functional prosumption, the remaining three factors of media literacy (functional consumption, critical consumption, and critical prosumption) had significant positive effects on perceived learning outcomes. Critical prosumption was found to be the most powerful significant influence on student learning outcomes in the online learning environment. The findings provide some significant practical implications for stakeholders in setting up strategic plans for increasing the effectiveness of online classes.

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