4.4 Article

Interorganisational citizenship behaviours: development and validation of a measurement scale in South African craft breweries

Journal

BRITISH FOOD JOURNAL
Volume 125, Issue 6, Pages 2123-2138

Publisher

EMERALD GROUP PUBLISHING LTD
DOI: 10.1108/BFJ-07-2022-0631

Keywords

Citizenship behaviours; Interorganizational; Coopetition; Measurement scale; Breweries

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The study summarizes the literature on citizenship behaviors within and among organizations, and develops and validates a measurement scale for ICBs in the food industry and beyond.
Purpose Citizenship behaviours are used in organisation studies to explain their effectiveness and to capture the role of unsolicited, extra-role behaviours. Recent extensions towards the interorganisational context provide evidence that Interorganisational Citizenship Behaviours (ICBs) are important in facilitating supply chain operations and cluster innovation activities. This study took stock of citizenship behaviours literature within and among organisations, in order to develop and validate a measurement scale for ICBs useful in the food industry and beyond. Design/methodology/approach Departing from a literature driven 10-dimensional construct, Th authors proceeded with validating our scale in the South African craft brewing industry. The authors ran a face validation, followed by confirmatory and exploratory factor analyses on a sample of 108 expert informants. The authors ran nomological tests through correlation and regression analysis. Finally, logical analysis was done to ensure the theoretical integrity of the mathematical indications. Findings The authors found support that the model consisting of interorganisational magnanimity, interorganisational advancement and interorganisational constructiveness, is relevant for value creation within coopetitive networks. The purified scale included three psychometrically distinct ICBs dimensions, measured by 31 items. Practical implications Managers can benefit from adequately identifying ICB in their environment, and among their competitors in particular. The study's measurement scale offers a useful tool for an initial monitoring of firms in their competitive environment. Originality/value The authors extended and advanced prior research on the ICB construct by providing a rigorously validated, parsimonious measurement scale of ICBs. The authors bridged the ICB and coopetition literature to better understand spontaneous extra-role coopetitive network facilitating behaviours.

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