4.7 Article

The role of expertise and culture in visual art appreciation

Journal

SCIENTIFIC REPORTS
Volume 12, Issue 1, Pages -

Publisher

NATURE PORTFOLIO
DOI: 10.1038/s41598-022-14128-7

Keywords

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Funding

  1. European Research Council (ERC) under the European Union [677270]
  2. Leverhulme Trust [PLP-2018-152]
  3. European Research Council (ERC) [677270] Funding Source: European Research Council (ERC)

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This study suggests that people generally prefer representational art and tend to have an ingroup bias when it comes to art from their own culture. The preference for representational art is influenced by art expertise, with art-naive participants showing a stronger bias. However, this modulation is only observed among Western participants. These findings highlight the importance of considering culture and art expertise when studying aesthetic appreciation.
Is art appreciation universal? Previous evidence suggests a general preference for representational art over abstract art, and a tendency to like art originating from one's own culture more than another culture (an ingroup bias), modulated by art expertise. However, claims about universality are difficult given that most research has focused on Western populations. Across two pre-registered and statistically powered experiments, we explore the role of culture and art expertise in the aesthetic evaluation of Indian and Western paintings and dance depicting both abstract and representational content, by inviting expert and art-naive Indian and Western participants to rate stimuli on beauty and liking. Results suggest an ingroup bias (for dance) and a preference for representational art (for paintings) exists, both modulated by art expertise. As predicted, the ingroup bias was present only in art-naive participants, and the preference for representational art was lower in art experts, but this modulation was present only in Western participants. The current findings have two main implications: (1) they inform and constrain understanding of universality of aesthetic appreciation, cautioning against generalising models of empirical aesthetics to non-western populations and across art forms, (2) they highlight the importance of art experience as a medium to counter prejudices.

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