Journal
INTERNATIONAL JOURNAL OF TUBERCULOSIS AND LUNG DISEASE
Volume 20, Issue 3, Pages 411-416Publisher
INT UNION AGAINST TUBERCULOSIS LUNG DISEASE (I U A T L D)
DOI: 10.5588/ijtld.15.0376
Keywords
smoking; prevention; enforcement; COTPA promotion
Categories
Funding
- Institute for Global Tobacco Control at the Johns Hopkins Bloomberg School of Public Health, Baltimore, MD
- Bloomberg Initiative to Reduce Tobacco Use, New York, NY, USA
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SETTING: India's Cigarettes and Other Tobacco Products Act (COTPA) prohibits smoking in public places, limits advertising at points of sale, and bans sales in close proximity to educational institutions. OBJECTIVE: To examine key stakeholders' (i.e., tobacco retailers, hotel and restaurant owners/managers, law enforcement officials, school principals/administrators) perceptions of facilitators and barriers to compliance with COTPA. DESIGN: Using semi-structured in-depth interviews (n = 60), we identified a range of facilitators and barriers that varied across the venues. RESULTS: A number of simple measures to increase compliance were identified: provide signs to retailers, provide aesthetically pleasing signs more fitting for the atmosphere of the hotel/restaurant, etc., and empower law enforcement to implement the law. CONCLUSIONS: Priority should be placed on public awareness, as it can facilitate compliance in numerous venues. Communication efforts could be undertaken to change the public's residual negative attitudes toward the policy.
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