Worry and behaviour at the start of the COVID-19 outbreak: Results from three UK surveys (the COVID-19 rapid survey of Adherence to Interventions and responses [CORSAIR] study)

We aimed to describe worry and uptake of behaviours that prevent the spread of infection (respiratory and hand hygiene, distancing) in the UK at the start of the COVID-19 outbreak (January and February 2020) and to investigate factors associated with worry and adopting protective behaviours. Three cross-sectional online surveys of UK adults (28 to 30 January, n = 2016; 3 to 6 February, n = 2002; 10 to 13 February 2020, n = 2006) were conducted. We used logistic regressions to investigate associations between outcome measures (worry, respiratory and hand hygiene behaviour, distancing behaviour) and explanatory variables. 19.8% of participants (95% CI 18.8% to 20.8%) were very or extremely worried about COVID-19. People from minoritized ethnic groups were particularly likely to feel worried. 39.9% of participants (95% CI 37.7% to 42.0%) had completed one or more hand or respiratory hygiene behaviour more than usual in the last seven days. Uptake was associated with greater worry, perceived effectiveness of individual behaviours, self-efficacy for engaging in them, and having heard more information about COVID-19. 13.7% (95% CI 12.2% to 15.2%) had reduced the number of people they had met. This was associated with greater worry, perceived effectiveness, and self-efficacy. At the start of novel infectious disease outbreaks, communications should emphasise perceived effectiveness of behaviours and the ease with which they can be carried out.

Automated summary

This study aimed to describe the worry and adoption of preventive behaviors in the UK during the early stages of the COVID-19 outbreak. The findings showed that 19.8% of participants were very or extremely worried, with individuals from minoritized ethnic groups being particularly concerned. About 39.9% of participants reported engaging in extra hand or respiratory hygiene behaviors, which was associated with higher levels of worry, perceived effectiveness, self-efficacy, and exposure to COVID-19 information. Additionally, 13.7% of participants reduced their social interactions, which was linked to greater worry, perceived effectiveness, and self-efficacy. The study highlights the importance of emphasizing the perceived effectiveness and ease of carrying out preventive behaviors during the early stages of novel infectious disease outbreaks.