Journal
BUSINESS STRATEGY AND THE ENVIRONMENT
Volume 31, Issue 1, Pages 580-597Publisher
WILEY
DOI: 10.1002/bse.2911
Keywords
creative process engagement; green innovation; green thinking; green transformational leadership; natural resource-based view theory
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The study found that green transformational leadership plays a crucial role in green innovation, with green thinking and creative process engagement acting as mediators. This highlights the importance of green thinking and creative processes in fostering green innovation.
This study aims to provide an understanding of the role of green transformational leadership (GTL) and green innovation practices in organizations through cognitive processes: green thinking and creative process engagement (CPE). Using a survey questionnaire, we collected data from 342 respondents from high-tech industries located in China. The data were examined through structural equation modeling (variance-based) to analyze the hypotheses. The findings of the study show that GTL has a substantial effect on green thinking, CPE, and green innovation. The findings further reveal that green thinking and CPE mediate the relationship between GTL and green innovation. Green thinking and creative processes have become instrumental tools in fostering green innovation. Thus, this investigation provides novel insights into how to promote GTL and cognitive processes in organizations to solicit green innovation.
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