4.7 Article

No lockdown in the kitchen: How the COVID-19 pandemic has affected food-related behaviours

Journal

FOOD RESEARCH INTERNATIONAL
Volume 150, Issue -, Pages -

Publisher

ELSEVIER
DOI: 10.1016/j.foodres.2021.110752

Keywords

Consumer behaviour; Food choice; COVID-19; Habit disruption

Funding

  1. EIT Food, the European Knowledge and Innovation Community (KIC) on Food [KAVA 20423]

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The COVID-19 pandemic has impacted food consumption habits, with some people enjoying cooking and eating more, others focusing on healthier choices, and some indulging in comfort foods. These changes may have long-term effects on food policy and industry.
The COVID-19 pandemic and especially the lockdowns coming with it have been a disruptive event also for food consumption. In order to study the impact of the pandemic on eating habits, self-reported changes in food-related behaviours were investigated in ten European countries by means of an online survey. A latent class cluster analysis distinguished five clusters and showed that different types of consumers can be distinguished based on how they react to the pandemic as regards their eating habits. While food-related behaviours were resilient for 60% of the sample, another 35% reported more enjoyment in cooking and eating, more time in the kitchen and more family meals. Among those, a slight majority also showed signs of more mindful eating, as indicated by more deliberate choices and increased consumption of healthy food, whereas a slight minority reported more consumption of indulgence food. Only 5% indicated less involvement with food. As the COVID-19 pandemic is a disruptive event, some of these changes may have habit-breaking properties and open up new opportunities and challenges for food policy and food industry.

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