4.5 Article

Optimal Pricing, Advertising, Production, Inventory and Investing Policies in a Multi-Stage Sustainable Supply Chain

Journal

ENERGIES
Volume 14, Issue 22, Pages -

Publisher

MDPI
DOI: 10.3390/en14227544

Keywords

carbon emissions; inventory; sustainable supply chain management; advertisement; pricing

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Funding

  1. Ministry of Science and Technology, Taiwan [MOST 110-2410-H-231-001-MY2]

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This paper investigates a sustainable production-inventory model with considerations for carbon emission reduction technology and demand dependent on price and advertisement. The study aims to determine optimal pricing, advertising, production, inventory, and capital investment decisions under different carbon emission policies to maximize total profit in a multi-stage supply chain system. The model is verified through numerical examples and provides management implications for decision makers.
In this paper, the study of a sustainable production-inventory model with price and advertisement dependent on demand considering carbon emission reduction technology is investigated. The aim of this paper is to determine the optimal appropriate pricing, advertising, production, inventory, and capital investment decisions under various carbon emission policies to maximize the joint total profit of a multi-stage supply chain system. Various theoretical results and an algorithm are provided to verify and obtain the optimal solution of the problem. Further, the model is verified by numerical examples, and the robustness check of parameter variation is also analyzed. Finally, some management implications for decision makers are drawn from numerical examples. In summary, this study puts forward more realistic modeling hypothesis, which is beneficial to the academic research, and the research results can provide relevant decision makers with a model for managing a sustainable supply chain.

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