Journal
HEALTH PROMOTION JOURNAL OF AUSTRALIA
Volume 33, Issue 3, Pages 614-617Publisher
WILEY
DOI: 10.1002/hpja.544
Keywords
food industry; health policy; health promotion; public health; warfare
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This commentary characterizes elements of the Food Industry that prioritize industry profit-making opportunities over public health as engaging in an insurgency. It suggests that opponents of such methods consider applying successful Counter-Insurgency strategies to health promotion.
This commentary characterises as an insurgency those elements of the Food Industry seeking to retain and expand industry profit-making opportunity with scant regard to the effect on public health and wellbeing. Premised on a conflict in which the battlespace encompasses the drivers of (un)healthful behaviour, our view encourages opponents of Food Industry methods to consider an approach based on analogy of successful Counter-Insurgency strategies to a health promotion context.
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