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Growth and Utilization of Radiology Instagram Accounts: Insight and Template From an Online Radiologist Educator

Journal

ACADEMIC RADIOLOGY
Volume 29, Issue 4, Pages 609-618

Publisher

ELSEVIER SCIENCE INC
DOI: 10.1016/j.acra.2021.02.003

Keywords

Instagram; social media; education; collaboration; academic radiology

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This article describes the key strategies used by a radiologist educator to optimize and grow a radiology Instagram account, with the aim of providing a reproducible template for other radiologists exploring this online platform.
Instagram is a rapidly growing platform with more than 1 billion monthly active users. It is increasingly becoming recognized as a tool for education in visually rich fields of medicine, being particularly suited to radiology. The purpose of this manuscript is to describe the key strategies employed by an online radiologist educator to optimally utilize and grow a radiology Instagram account. The authors hope that these insights serve as a reproducible template for radiologists seeking to explore this online platform.

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