4.7 Article

Unfolding the Determinants of COVID-19 Vaccine Acceptance in China

Journal

JOURNAL OF MEDICAL INTERNET RESEARCH
Volume 23, Issue 1, Pages -

Publisher

JMIR PUBLICATIONS, INC
DOI: 10.2196/26089

Keywords

COVID-19 vaccines; COVID-19 vaccination; affordability; efficacy; risk communication; evidence communication; social media; COVID-19; vaccine; communication; risk; acceptance; China; opinion; strategy; promotion

Funding

  1. National Natural Science Foundation of China [61801440]
  2. Zhejiang Provincial Natural Science Foundation of China [LZ21F020004]
  3. Fundamental Research Funds for the Central Universities
  4. High-Quality and Cutting-Edge Disciplines Construction Project for Universities in Beijing (Internet Information, Communication University of China)
  5. State Key Laboratory of Media Convergence and Communication
  6. Communication University of China

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China is leading efforts in developing COVID-19 vaccines with five candidates in final-stage human trials. Public opinion on vaccines in China was analyzed through social media dialogues to understand views on vaccination. The study found that most Chinese netizens believe vaccines are less expensive than thought but some struggle with affordability for their families. Additionally, positive attitudes towards vaccine side effects and pride in China's vaccine development efforts were evident, although there was a collective misunderstanding about inactivated vaccines, with beliefs they are safer than other types.
Background: China is at the forefront of global efforts to develop COVID-19 vaccines and has five fast-tracked candidates at the final-stage, large-scale human clinical trials testing phase. Vaccine-promoting policymaking for public engagement is a prerequisite for social mobilization. However, making an informed and judicious choice is a dilemma for the Chinese government in the vaccine promotion context. Objective: In this study, public opinions in China were analyzed via dialogues on Chinese social media, based on which Chinese netizens' views on COVID-19 vaccines and vaccination were investigated. We also aimed to develop strategies for promoting vaccination programs in China based on an in-depth understanding of the challenges in risk communication and social mobilization. Methods: We proposed a novel behavioral dynamics model, SRS/I (susceptible-reading-susceptible/immune), to analyze opinion transmission paradigms on Chinese social media. Coupled with a meta-analysis and natural language processing techniques, the emotion polarity of individual opinions was examined in their given context. Results: We collected more than 1.75 million Weibo messages about COVID-19 vaccines from January to October 2020. According to the public opinion reproduction ratio (R-0), the dynamic propagation of those messages can be classified into three periods: the ferment period (R-01=1.1360), the revolution period (R-02=2.8278), and the transmission period (R-03=3.0729). Topics on COVID-19 vaccine acceptance in China include price and side effects. From September to October, Weibo users claimed that the vaccine was overpriced, making up 18.3% (n=899) of messages; 38.1% (n=81,909) of relevant topics on Weibo received likes. On the contrary, the number of messages that considered the vaccine to be reasonably priced was twice as high but received fewer likes, accounting for 25.0% (n=53,693). In addition, we obtained 441 (47.7%) positive and 295 (31.9%) negative Weibo messages about side effects. Interestingly, inactivated vaccines instigated more heated discussions than any other vaccine type. The discussions, forwards, comments, and likes associated with topics related to inactivated vaccines accounted for 53% (n=588), 42% (n=3072), 56% (n=3671), and 49% (n=17,940), respectively, of the total activity associated with the five types of vaccines in China. Conclusions: Most Chinese netizens believe that the vaccine is less expensive than previously thought, while some claim they cannot afford it for their entire family. The findings demonstrate that Chinese individuals are inclined to be positive about side effects over time and are proud of China's involvement with vaccine development. Nevertheless, they have a collective misunderstanding about inactivated vaccines, insisting that inactivated vaccines are safer than other vaccines. Reflecting on netizens' collective responses, the unfolding determinants of COVID-19 vaccine acceptance provide illuminating benchmarks for vaccine-promoting policies.

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