4.5 Article

Rise of the Machines? Examining the Influence of Social Bots on a Political Discussion Network

Journal

SOCIAL SCIENCE COMPUTER REVIEW
Volume 40, Issue 2, Pages 264-287

Publisher

SAGE PUBLICATIONS INC
DOI: 10.1177/0894439320908190

Keywords

bots; social media; Twitter; artificial intelligence; political communication; media politics

Funding

  1. National Research Foundation of Korea - Korean Government [NRF-2017S1A3A2066084]

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This study investigates the activity of social bots in a Twitter network discussing the Special Counsel investigation into Russian interference in the 2016 U.S. elections. The findings suggest that bots can influence political discussion networks by creating virtual communities, diminishing the influence of traditional actors, and amplifying pro-Trump messaging.
The growing influence of social bots in political discussion networks has raised significant concerns, particularly given their potential to adversely impact democratic outcomes. In this study, we report the results of a case study analysis of bot activity in a recent, high-profile political discussion network. Specifically, we examine the prevalence and impact of bots in a Twitter network discussing the Special Counsel investigation into Russian interference in the 2016 U.S. elections. Using this discussion network, we conduct a before-and-after analysis to examine the prevalence of social bots in the discussion network as well as their influence on key network features such as (1) network structure, (2) content/messaging, (3) sentiment, and (4) influentialness. Our findings suggest that bots can affect political discussion networks in several significant ways. We found that bot-like accounts created the appearance of a virtual community around far-right political messaging, attenuated the influence of traditional actors (i.e., media personalities, subject matter experts), and influenced network sentiment by amplifying pro-Trump messaging. The results of this analysis add to a growing body of literature on the use and influence of social bots while at the same time uniquely examining their influence in a nonelectoral, political setting.

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