4.5 Article

The Informational Content of Geographical Indications

Journal

AMERICAN JOURNAL OF AGRICULTURAL ECONOMICS
Volume 103, Issue 2, Pages 523-542

Publisher

WILEY
DOI: 10.1111/ajae.12100

Keywords

Food certification; semi‐ parametric model; strategic quality disclosure; variance decomposition; wine economics

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Geographical indications convey information about the place of production as a proxy for the attributes of agricultural products. The informational content of wine-related GIs for the Cote d'Or region of Burgundy, France, has been estimated econometrically, showing high precision in signaling vineyard attributes but some bias from lobbying effects. Alternative classifications from history and simulations reveal a significant increase in the informational content of GIs over the last hundred years, providing guidelines for better designated GIs in the future.
Geographical indications (GIs) convey information about the place of production as a proxy for the attributes of agricultural products. We define the informational content of the GI proxy as its capacity to describe the tangible characteristics of production sites, instead of random noise or intangible factors from political bargaining about designation (i.e., lobbying effects). We estimate econometrically the informational content of wine-related GIs for the Cote d'Or region of Burgundy, France. We show that GIs signal vineyard attributes with high precision, while we find some persistent bias from lobbying effects. We also study alternative classifications, from history and from simulations, which reveal a significant increase in the informational content of GIs over the last hundred years or so, and provide guidelines for better designated GIs in the future.

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