Journal
SCIENCE OF THE TOTAL ENVIRONMENT
Volume 710, Issue -, Pages -Publisher
ELSEVIER
DOI: 10.1016/j.scitotenv.2019.136382
Keywords
Information disclosure strategies; Electricity retail market; Electricity retailers
Categories
Funding
- project of State Grid Zhejiang Electric Power Co., Ltd. (Research on Information Disclosure and Risk Prevention Mechanism of Zhejiang Electricity Market)
- project of Fuzhou University (Electricity Market Information Disclosure Mechanism in the Early Term of Electricity Reform)
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The Chinese government has issued No.9 document to start a new round of reform. Retail competition mechanism has been launched and more participants are encouraged to involve into the sell side. However, the electricity retail market is still imperfect and needs continuously improving at current stage, in which information disclosure mechanism is of great significance. This paper analyzes and compares the information disclosure strategies of power retailers under new electricity reform in China. The results show that the retail companies with better service quality are more inclined to disclose information, while sellers with poor service quality tend to hide information. Information non-transparency will result in some inefficiencies inevitably and perfect information disclosure system is expected to promote competition, thus ensuring market fairness. These findings may provide some references for the future development of the electricity retail market and electricity reform. (C) 2020 Elsevier B.V. All rights reserved.
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