Journal
JOURNAL OF CLEANER PRODUCTION
Volume 232, Issue -, Pages 739-750Publisher
ELSEVIER SCI LTD
DOI: 10.1016/j.jclepro.2019.05.295
Keywords
Corporate social responsibility; Organisational performance; Green practices; Employees' pro-environmental behavior at work
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Incorporating corporate social responsibility (CSR) initiatives in an organization is identified as a strategic tool for achieving sustainable performance. The objective of this research was to examine the conceptual framework that relates adoption of CSR initiatives, green practices both product and process related practices and the effect of these practices on performance and employees' pro-environmental behavior (PEB) at work. After a review of the literature, seven hypotheses have been proposed and tested with green practices as a mediating variable. Adoption of green practices was found to partially mediate the relationship between CSR and performance while the mediating relationship of green practices between CSR and employees' PEB at work was found to be insignificant. This research extends to the body of extant literature by establishing the results of the conceptual framework and in addressing the implications for India. The results also highlight how organizations can include CSR initiatives and green practices synergistically to enhance performance and PEB at the workplace for corporate sustainability. Further study is required to explore how the constructs are related at two different time periods and across the dimensions. (C) 2019 Elsevier Ltd. All rights reserved.
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