THE STANDARD MODEL IS NATURAL AS MAGNETIC GAUGE THEORY

We suggest that the Standard Model can be viewed as the magnetic dual of a gauge theory featuring only fermionic matter content. We show this by first introducing a Pati-Salam like extension of the Standard Model and then relating it to a possible dual electric theory featuring only fermionic matter. The absence of scalars in the electric theory indicates that the associated magnetic theory is free from quadratic divergences. Our novel solution to the Standard Model hierarchy problem leads also to a new insight on the mystery of the observed number of fundamental fermion generations by naturally explaining why it has to be at least three.