Journal
JOURNAL OF PRODUCT INNOVATION MANAGEMENT
Volume 28, Issue 3, Pages 399-400Publisher
WILEY-BLACKWELL
DOI: 10.1111/j.1540-5885.2011.00810.x
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Product design practice is an evolving art form. We have made tremendous improvement in methods for and execution of the process in recent years. Yet the challenge of environmental sustainability of products is one area where design practice remains largely in the dark ages. This essay argues that we need to embrace the imperative of design for environment and must evolve design practices to address this challenge.
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