A novel network data envelopment analysis model for evaluating green supply chain management

Green supply chain management (GSCM) has become a method to improve environmental performance. Under stakeholder pressures, forces and regulations, companies need to improve the GSCM practice, which are effected by practices such as green purchasing, green design, product recovery, and collaboration with patrons and suppliers. As companies promote the GSCM, their economic performance and environmental performance will be enhanced. Hence. GSCM evaluation is very important for any company. One of the techniques that can be used for evaluating GSCM is data envelopment analysis (DEA). Traditional models of data envelopment analysis (DEA) are based upon thinking about production as a black box. One of the drawbacks of these models is to omit linking activities. The objective of this paper is to propose a novel network DEA model for evaluating the GSCM in the presence of dual-role factors, undesirable outputs, and fuzzy data. A case study demonstrates the application of the proposed model. A case study demonstrates the applicability of the proposed model. (C) 2013 Elsevier B.V. All rights reserved.