Journal
INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS
Volume 147, Issue -, Pages 260-270Publisher
ELSEVIER
DOI: 10.1016/j.ijpe.2013.04.044
Keywords
Supplier integration; Customer integration; New product performance; Manufacturing flexibility; Service capability
Categories
Funding
- National Natural Science Foundation of China [71172088]
- Innovation Research Fund of Huazhong University of Science and Technology [2011WA004]
- General Research Fund by the Hong Kong SAR Government [CityU 148808]
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The impact of supply chain integration on new product development has been very well studied in literature. However, little literature examines the relationship between supplier integration and customer integration when they influence new product performance. This study aims to explore the complicated relationships among supplier integration, customer integration and new product performance via the mediating roles of manufacturing flexibility and service capability under the trust theory. The research is based on the data from International Manufacturing Strategy Survey (IMSS). It is found that both supplier integration and customer integration had positive direct effects on new product performance. It is also found that supplier integration has a positive impact on customer integration through the mediating role of manufacturing flexibility. The study contributes to supply chain integration by exploring the complicated relationship between supplier integration and customer integration based on the trust theory. It bears implications for both practice and future research. (C) 2013 Elsevier B.V. All rights reserved.
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